The Broadbent Institute

We were hired by the Broadbent Institute during the election of 2015 to spread the word on voting, through a video called “Can’t Wait”. We devised a strategy for both English and French on Twitter, Facebook and Youtube for the video and the results were fantastic.

Between Youtube and Facebook, the video got over 750,000 views and reached news sources like Buzzfeed, Huffington post and various Canadian newspapers.

We tweeted and posted on Facebook throughout the campaign as well to ensure we were interacting with Canadian celebrities who supported voting.